MB is an importer of soft drinks and alcoholic beverages belonging to an international holding with presence in more than 15 countries.
MB has as aim to increase his world market share inside the beverage sector. To achieve it, they manage for commercializing high quality brands and products and worry for constantly improving its supply chain to make it more efficient.
“We started a BI project to have KPIs to track the business. During the previous data exploration and analysis process, Pervasive-tech helped us to discover deviations in several areas. Since then, thanks to the data provided, we have been able to radically improve our ratios and adjust them to the company's strategy.”